Get to know the interns with our Q&A section. Click on the links below. To enlarge the images, click on the pictures or utilize the image scroll bar on the right.
Interns A-J
Interns M-Z
Monday, August 13, 2007
Sunday, August 12, 2007
Host Companies' Reactions
To hear what the host companies have had to say about the program, follow the link below. Once the new window appears, click on the floating images to pull up a large view of the reactions or use the scrolling image bar on the right.
Host Reactions
Host Reactions
Tuesday, July 17, 2007
Agency & City Life
Hi everyone.
I just wanted to update the blog about my agency experiences and adventures in NYC, etc. A couple weeks ago, I went to hear Subaru radio spots get produced. I went on two different days; the first day, the voice-over talent was phoning in compared to the second day when the voice-over talent came into the studio. It was interesting to see how both dynamics worked. There were two different people for talent, and different sets of copywriters, account executives and producers giving input. On the second day, there were 12 spots to record but the time flew by.
DDB also hosts weekly intern meetings. Last week, we got to meet the president of DDB New York, Peter Hempel. He was a great speaker and the meeting was much more of a dialogue than anything else. We went around the room introducing ourselves and something someone would say would remind him of some story. What I took away most from the meeting was how advertising needs to "keep it real." He quotes Bill Bernbach by saying, "Advertising serves the needs of the unchanging man."
On Friday night I went to see Dispatch: Zimbabwe, the first night of a 3-night charity concert event in Madison Square Garden. The shows were all sold-out, and I can say that Friday night was incredible. There was a certain magical energy about that concert. Dispatch hasn't played together for 3 years and only came together to raise money for Zimbabwe. So not only did I feel like I was witnessing a very special reunion, but it felt amazing to be able to give something to help out. (100% of ticket sales went to charity.) I'm very grateful to be in New York this summer to have all these amazing experiences.
I just wanted to update the blog about my agency experiences and adventures in NYC, etc. A couple weeks ago, I went to hear Subaru radio spots get produced. I went on two different days; the first day, the voice-over talent was phoning in compared to the second day when the voice-over talent came into the studio. It was interesting to see how both dynamics worked. There were two different people for talent, and different sets of copywriters, account executives and producers giving input. On the second day, there were 12 spots to record but the time flew by.
DDB also hosts weekly intern meetings. Last week, we got to meet the president of DDB New York, Peter Hempel. He was a great speaker and the meeting was much more of a dialogue than anything else. We went around the room introducing ourselves and something someone would say would remind him of some story. What I took away most from the meeting was how advertising needs to "keep it real." He quotes Bill Bernbach by saying, "Advertising serves the needs of the unchanging man."
On Friday night I went to see Dispatch: Zimbabwe, the first night of a 3-night charity concert event in Madison Square Garden. The shows were all sold-out, and I can say that Friday night was incredible. There was a certain magical energy about that concert. Dispatch hasn't played together for 3 years and only came together to raise money for Zimbabwe. So not only did I feel like I was witnessing a very special reunion, but it felt amazing to be able to give something to help out. (100% of ticket sales went to charity.) I'm very grateful to be in New York this summer to have all these amazing experiences.
Sunday, July 8, 2007
Mentor
Everyone at Doe has been great and really willing to show me how everything works. I work most closely with Erin (Account Supervisor) and Adam (Account Manager). Erin has given me some good advice about the business, dealing with clients, ect. And Adam has been extremely helpful in showing me day-to-day duties and project development, and he has been great in letting me try new things on my own and then looking over them to make sure they are just right.
I have really enjoyed attending client meetings and working with them to get them what they want. Also, it this my position has shown me how challenging it can be sometimes to make the client happy while keeping the creatives interested. I was really excited the other day because I developed some radio copy. I know it seems like something small, but it is still fun to know I wrote it. I have also helped in developing some concepts for ads/campaigns. I know this probably seems insignificant, but it still feels good to know that I am contributing. Has any one else felt these "small" accomplishments?
I have really enjoyed attending client meetings and working with them to get them what they want. Also, it this my position has shown me how challenging it can be sometimes to make the client happy while keeping the creatives interested. I was really excited the other day because I developed some radio copy. I know it seems like something small, but it is still fun to know I wrote it. I have also helped in developing some concepts for ads/campaigns. I know this probably seems insignificant, but it still feels good to know that I am contributing. Has any one else felt these "small" accomplishments?
Saturday, July 7, 2007
Why read newspapers?
So, one of the copywriters (so nice) said it was unfortunate that I was coming to the Times when they weren't in the process of developing a new campaign and thus asked me if I wanted to work on a special project with him. By special project he basically means a project that most likely will not be run in the newspaper (but who knows? maybe it will be amazing) but that we're going to work on so that I can have some more involvement in the creative process. Cool, right? So, on Friday we went to one of the conference rooms (we're that important-lol) and brainstormed. I think on Monday, we'll start concepting them or something.
Other than that, work at the Times has been good. Writing copy for sell sheets (trying to convince advertisers to give us their money), direct mail pieces (trying to convince readers to re-suscribe), and any random project that comes my way -- such as writing copy to promote a new editorial piece running in the paper or looking for newspaper quotes to make into headlines on our personalities campaign (if anyone is in LA and sees a Dan Neil billboard with the line "Limited only by your ability to post bail"... I came up with -- well found -- that). My favorite project was helping massage a 10-sec tv script. Again, if anyone sees a commercial with TJ Simers... I suggested about 5-sec of that dialogue. Hahaha.
Mentors? It's kind of weird at the Times I suppose because everyone in the writing section has helped me out at some point. Jim is the senior copy writer and he was my point man on a lot of the work I did originally. Patrick is the direct mail writer (among other things), and once he came back last Friday (he was on a month-long vacay) he's become my point man on the direct mail pieces and some of the sell sheets I've been working on. Graham is the 3rd copywriter and the one who's working with me on the "special" project. He's great and has talked to me about how he got started in advertising (apparently portfolio school is the way to go if you want to enter an advertising agency on the creative side). Hye is the copyeditor and she was my guardian angel in the beginning... there wasn't a lot of work for me to do, but she managed to scrounge up some copyediting stuff -- which was actually a nice way to get started because I got my feet wet looking at the ads the writers wrote before actually writing my own. Nicholas and Cooper are the on-line geniuses, but I havent' actually gotten to work much with them since my internet experience is minimal. Unless, they want facebook experience...
Other than that, work at the Times has been good. Writing copy for sell sheets (trying to convince advertisers to give us their money), direct mail pieces (trying to convince readers to re-suscribe), and any random project that comes my way -- such as writing copy to promote a new editorial piece running in the paper or looking for newspaper quotes to make into headlines on our personalities campaign (if anyone is in LA and sees a Dan Neil billboard with the line "Limited only by your ability to post bail"... I came up with -- well found -- that). My favorite project was helping massage a 10-sec tv script. Again, if anyone sees a commercial with TJ Simers... I suggested about 5-sec of that dialogue. Hahaha.
Mentors? It's kind of weird at the Times I suppose because everyone in the writing section has helped me out at some point. Jim is the senior copy writer and he was my point man on a lot of the work I did originally. Patrick is the direct mail writer (among other things), and once he came back last Friday (he was on a month-long vacay) he's become my point man on the direct mail pieces and some of the sell sheets I've been working on. Graham is the 3rd copywriter and the one who's working with me on the "special" project. He's great and has talked to me about how he got started in advertising (apparently portfolio school is the way to go if you want to enter an advertising agency on the creative side). Hye is the copyeditor and she was my guardian angel in the beginning... there wasn't a lot of work for me to do, but she managed to scrounge up some copyediting stuff -- which was actually a nice way to get started because I got my feet wet looking at the ads the writers wrote before actually writing my own. Nicholas and Cooper are the on-line geniuses, but I havent' actually gotten to work much with them since my internet experience is minimal. Unless, they want facebook experience...
Monday, July 2, 2007
Congrats to my Sales Mentor
Today my mentor got promoted to the Advertising Sales manager of the Restaurant Team. I'm so glad he got the position because he is such a hard worker and is SO good at what he does. I really couldn't have asked for a better mentor. It's really great because he's always there for questions but also lets me off on my own. He takes away all the mundane tasks that sometimes poor interns usually receive and I'm out there doing all the stuff the full time reps do.
Does anyone else have a mentor or just departments? Was the mentor a good-fit or did you change around from your first "assignment"
Does anyone else have a mentor or just departments? Was the mentor a good-fit or did you change around from your first "assignment"
Tuesday, June 26, 2007
Hey guys,
It's been great to see some of the different jobs/intern positions. Keep posting so we can see what everyone's doing!
As for me, I've been doing a TON of driving all over Long Island. I'm getting to know the areas and since I'm in restaurant advertising sales, I know all the good places to eat. The restaurant group also handles entertainment and nightlife...so I know some great places to go for all you NY city interns looking to get out of the city a bit.
After a few weeks of training, we're (the other interns and I) finally out selling on our own and so far its been really exciting. I've landed a few small accounts and a couple big accounts and the excitement of making a sale is like nothing else. It's fun because after we land the account we manage them for the rest of the summer, so it is exciting getting to build your own client base.
It's been great to see some of the different jobs/intern positions. Keep posting so we can see what everyone's doing!
As for me, I've been doing a TON of driving all over Long Island. I'm getting to know the areas and since I'm in restaurant advertising sales, I know all the good places to eat. The restaurant group also handles entertainment and nightlife...so I know some great places to go for all you NY city interns looking to get out of the city a bit.
After a few weeks of training, we're (the other interns and I) finally out selling on our own and so far its been really exciting. I've landed a few small accounts and a couple big accounts and the excitement of making a sale is like nothing else. It's fun because after we land the account we manage them for the rest of the summer, so it is exciting getting to build your own client base.
Subscribe to:
Comments (Atom)